Live @ LOW END | Joe Rainey

Joe Rainey is a Pow Wow singer. On "Niineta," he demonstrates his command of the Pow Wow style, descending from Indigenous singing that's been heard across the waters of what is now called Minnesota for centuries. Depending on the song or the pattern, his voice can celebrate or console, welcome or intimidate, wake you up with a start of lull your babies to sleep. Each note conveys a clear message, no matter the inflection: We're still here. We were here before you were, and we never left.

Rainey grew up a Red Lake Ojibwe in Minneapolis, a city with one of the largest and proudest Native American populations in the country. The Red Lake Reservation sits five hours to the North, a sovereign state unto itself, but Rainey grew up down in what Northerners call “The Cities,” in his mom’s house on historic Milwaukee Avenue on Minneapolis’ South Side. He was raised less than a mile away from Franklin Avenue, the post-Reorganization Act urban nexus of local Native American life, a community centered in the Little Earth housing projects and the Minneapolis American Indian Center.


The neighborhood still serves as a home for both the housed and the un-housed, and the don’t-even-wanna-be-housed Native. It is the birthplace of the American Indian Movement (AIM), the pioneering grassroots civil rights organization founded to combat the colonizing forces of police brutality. Rainey came of age in the heart of this community, but always felt like he was living in a liminal space—not that he was uncomfortable with that. “Growing up, knowing that you weren’t from the Rez, but you were repping them, was kind of weird,” he says. “But I liked that.”

Rainey became interested in Pow Wow singing as a child—at the age of five, he started recording Pow Wow singing groups with his GE tape recorder, and his mom enrolled him in a dancing and singing practice with the Little Earth Juniors soon thereafter. As a pre-teen he began hanging out around The Boyz (a legendary Minneapolis drum group) at a house some of them stayed at in the Little Earth projects.


“They knew me as a Little Joey,” he remembers. “As in, ‘Hey I tried to get Little Joey to sit down and sing, but he’s too shy.” By the time he was a teenager, however, he had found enough courage to help start The Boyz Juniors, his first drum group, before going on to sing with Big Cedar, Wolf Spirit, Raining Thunder, and Iron Boy.